Case Study - Digital Artifacts Creative
For Shoe Sake
For Shoe Sake is a trend-led online destination with a mission! Carefully curated collections bring you the latest trends in a variety of styles and colors and always in affordable prices! If you are searching for pieces to make you stand out of the crowd, make a statement and make you feel and look good; then checkout their amazing selection of styles!

The Digital Artifacts Creative team delivered an amazing eCommerce store nailing the brief and exceeding every expectation! Their support throughout the process was amazing, guiding us through all the details and educating us on how to use the backend making sure that all is working perfectly! We couldn’t be happier with the result and we already consider them a vital part of our team!
Tereza – forshoesake.com
The Brief
For Shoe Sake team needed a multi-channel approach in order to promote their curated shoe collections and an ultra-functional website offering easy order and stock management as also product setup without sacrificing brand guidelines and desired design aisthetics.
The Client
With an undeniable passion for shoes, For Shoe Sake brings carefully curated collections to their customers in a variety of styles and colors and always in affordable prices!
If you are searching for pieces to make you stand out of the crowd, make a statement and make you feel and look good; then checkout For Shoe Sake, a shoe-aholic trend-led online destination with a mission!
“For Shoe Sake recognises individuality. We see you. We embrace it. We make fashion accessible and fun! Welcome to FSS!”
The Services
» Consultancy & Digital Project Management
» Web Design – Development
» Blog Design – Development
» Graphic Design – Web Graphics
» Logo Design
» Brand Identity
included tech specs
- Content delivery network (CDN)
- Image Optimisation (lossless compression)
- Minified CSS, HTML and Javascript code
- Mobile optimisation
- Page speed optimisation
- Semantically structured html tags
- Sitemaps generated automatically
- SSL certificate (HTTPS)
- Structured data (schema)
- Yoast SEO plugin installed and setup
The Project
A modern and clean logo was designed through a collaborative process that works perfectly for any digital or print use across an array of mediums, along with a colorfull brand identity that remains fresh and trendy.
A highly functional eCommerce site was developed with all the necessary settings that permits for easy shop management and also expandability to feature functionalities to be added as the business grows. Order and stock management tools were implemented as also updated reporting tools that drastically improve internal daily tasks.
Moreover we set up a blog and portfolio functionality, providing all the needed tools for easy content management with the least effort among the team; while at the same time resulting in an aesthetic outcome that complements the brand’s eCommerce website in the best possible way.
Web graphics and banners were created in order to fulfill the needs of the homepage and generate clicks to single product pages thus increasing conversion. Homepage graphics span in a vast variety of graphic seasonal and conceptual styles with different dimensions dictating each time the layout template of the homepage; while usually include animated gifs offering movement and liveliness to the page.
The Highlights
From multi-channel connection with eBay so that orders and stock is managed from one central place to custom rules on syncing prices, stock and orders – this functionality removes all the manual work needed as it centralises orders in a common easy to use dashboard.
An additional highlight is undoubtedly the single product page design with a really beautiful layout letting the customer easily place the item in the cart, showcasing the product’s details and images while at the same time suggesting related products from a custom set product category. The cherry on top is the ultra placed “Add to Cart” button; sticky on mob for increased UX/UI experiences and ease of use while also the implmentation of Apple Pay and Google Pay; thus making the checkout process a breeze.
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