
Digital Artifacts Creative did a great job in re-platforming our eCommerce website – a much needed process that was really necessary for us in order to improve the back-end functionality as also the front-store design and aesthetics. We have been very happy with the result and their continuous support is phenomenal!
Steve – novaoflondon.com
The Brief
Nova of London, a well-established wholesaler and importer, were seeking to re-platform their eCommerce wholesale website in order to improve the user experience in the front-store but mainly the back-end functionality and vendor managing capabilities.
After evaluation of their wholesale eCommerce website and digital workflows and settings, including hosting; the need for re-platforming was obvious as to simplify store management and improve page-load speed, design, aesthetics and of course responsiveness – undoubtedly a very important factor for conversion.
The Client
Nova of London is a long established, since 1981, wholesaler and importer of ladies fashion in the trendy areas of East London and Manchester.
They have a huge range of women’s fashion designed by their fashion led design team from pretty dresses, skirts, printed tops and chic knitwear; as also an extensive client list across the globe from the Americas, to Europe and onto the Far East.
The Services
» Consultancy & Digital Project Management
» Web Design – Development
» eCommerce
» Graphic Design – Web Graphics
» Logo Design
» Brand Identity
The Project
A sans-serif logo was designed that works perfectly for any use across print or digital, providing the brand with a much needed renewal and brand update.
A highly functional eCommerce site was developed with all the necessary settings drastically improving the back-end product and stock management as also the “Add to Cart” workflow in the front-store with a seamless user experience.
The Highlights
An important feature is the “Login or Register” functionality in order to see product prices and be able to purchase along with a highly customised Register Form.
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Our expertise in digital strategy and development sees that we are able to conceptualize, design, develop, launch, manage and promote your digital venture to a standard that prizes creativity, best web practices and cutting-edge technology with a budget-savvy awareness.
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We build relationships that last and going the extra mile for our clients comes naturally.
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